Founders MaiQ Höhle der Löwen

//Meet the Founders//

“All great things begin with the first step of courage.”

- Johann Wolfgang von Goethe​

Our Vision is our Mission

Mission is loading

We don’t believe in clunky tools, bloated processes, or guessing what users really want.

We believe in clarity. In real insights. In bold product development.

MaiQ was built because testing needs to be easier, faster, and more relevant.
We connect real people with smart technology — creating a new standard of testing: direct, efficient, and meaningful.

Our mission:
Testing shouldn’t be a burden.
It should be your greatest competitive advantage.

Our vision:
MaiQ will become the leading all-in-one platform for intelligent, integrated testing — where AI meets user feedback.
Our goal: testing won’t be an optional step anymore.
It will become the new standard in every digital development process — enabling faster, better, and more user-driven products, whether for startups or enterprises.

🟠 Founders / Board 🟠

Cinzia Bonetta
Founder, CEO&CPO,
Chairwoman of the Board
Cinzia combines innovation, strategic thinking, and operational excellence at the highest level. With an MBA in Innovative Research & Development, a strong background in product development and marketing, and self-taught expertise in UX/UI design and technical product skills, she built MaiQ with an all-in mindset — from initial idea to investor readiness. Her clear understanding of user needs, sharp analytical skills, and entrepreneurial drive make her the driving force behind MaiQ — committed to delivering precise solutions that create real impact and sustainable growth.
Sandro Toneatto
Co-Founder, CTO,
Board Member
Sandro combines deep technical expertise with an entrepreneurial mindset and creative problem-solving skills. As CTO of MaiQ, he not only shapes our technology but also actively helps define our product strategy. With experience in software development, data science, and cloud technologies, he translates complex requirements into efficient, scalable solutions. His independent thinking, passion for innovation, and keen sense for business-relevant technologies make him a key driver of MaiQ’s success.
VR & Lead-Investor
Sebastian Wowra
Board Member, Advisory
Sebastian is an experienced serial entrepreneur and investor with a focus on SaaS platforms, AI-driven solutions, and innovations in the HealthTech sector. With his international experience, deep understanding of scalable business models, and a track record of multiple successful exits, he supports MaiQ in growth, scaling, and market entry.

🟠 Our Values 🟠​​

Solidarity and Respect

Our values at MaiQ are the foundation of our corporate culture and guide us in all our actions and decisions. We attach great importance to an atmosphere of trusting and flexible cooperation and respect, in which every employee is treated as an equal.

Authenticity and Transparency

Authenticity is of central importance to us, as we are convinced that honesty and transparency are the key to a strong and trusting working environment.

Reliability and Customer Focus

We strive to be reliable and accurate towards our internal and external customers and are committed to always taking their needs and concerns seriously.

Diversity and Inclusion

We also value diversity and inclusion and accept everyone for who they are. At MaiQ, we strive to create an environment characterized by mutual respect, trust and fairness and are committed to enabling every employee to reach their full potential.

FAQ, Häufig gestellte Fragen
Let's make things clear.

Design tests, usability tests, bug hunting, surveys, tasks, AI eyetracking heatmap, focus map, AI-based A/B-testing for better usabillity, automated improving suggestions.

We are currently testing different pricing models and will offer different subscriptions to meet different needs. These subscriptions will be billed as annual license fees. Overall, we are in the middle price segment so that everyone can find the right package.

PS: We would be happy to discuss further details in a personal meeting.

PPS: The exact prices will be published soon. 🙂

Test4Data can be used to test various digital products, such as apps, websites or web stores – basically anything that can be linked to a link. Design prototypes from tools such as Figma can also be integrated for initial design validation. MVPs, beta products and pre-releases can also be tested via Test4Data.

Yes. You can bring your own testers (BYOT) and invite them easy through e-mail. 

All data is handled under Swiss / EU data protection standards (GDPR compliant). Find more details under: legal matters

Join the waitlist – early access users get onboarding, support and early bird prices.

No, it’s designed as self-service, easy to set up and run.